IDENTITY / USER INTERFACE / ANIMATION
Pesmomat a poetic machine
Pesmomat is an interactive poetic instalation. Its purpose is bringing poetry closer to the public of different age groups. Pesmomat is a poetic machine that combines two seemingly contradictory tendencies - technology (and progress) and a traditional form of literary expression.
The design concept of the overall graphic image of Pesmomat comes from the idea of combining classical poetry with computer automation.
CLIENT
Slovene Writers’ Association
PROGRAMMERS’ TEAM
Luka Galjot, Marcel Loboda,
Vid Peršak, Luka Dragar
CREATIVE TEAM
Mojca Sekulič (device’s housing), Tina Dernovšek (identity and user interface)
WEBSITE
www.drustvo-dsp.si
Considering poetry, as a traditional form of literary expression, I chose a contrasting serif font as the basis of the logo. Inside the circles of the lowercase letters p, o and a, there are wheels that are associated with mechanism and automation. The logo is designed as part of a variable image and has a flexible structure that changes freely according to predetermined parameters, which suggests a connection with technology and its continuous progress. The logo can be used with or without wheels, with one, two or three wheels of your choice.
The distinction between classical poetry and generated poetry is shown through the color scheme: light mode is similar to books, and dark mode is closely associated with computers.